Show simple item record Matlala, Sogo France 2023-03-23T06:36:45Z 2023-03-23T06:36:45Z 2022
dc.description Book chapter from The COVID-19 Pandemic : Impacts of the Coronavirus on Sport and Society pp 58-78 en_US
dc.description.abstract This chapter focuses on the philanthropic, educational and socially responsible responses to the COVID-19 pandemic by sports personalities and sporting bodies in the African context. The chapter contributes to knowledge by showing that sports personalities and sporting bodies have an obligation to help communities in times of pandemics such as COVID-19 and other forms of disasters. It is from these communities that fans and spectators come. These fans and spectators have legitimate expectations on their favourite players and athletes, their teams or clubs and the associations to which these teams and clubs affiliate to do heroic actions in times of need. These heroic actions can take the form of messages of encouragement, material donations from personal resources, fundraising, the mobilisation of other resources and behaveing in a socially responsible way so as to model expected behaviour such as hand washing, physical distancing and respecting lockdown rules. Fans and spectators see sports personalities as celebrities and role models. This places an obligation on celebrities to return the favour. Some fans support their favourite sports personalities and their clubs even when they experience poor performance as it happens even to the best sports teams or clubs. Through narrative review of both news media and scholarly literature, the chapter identifies and describes philanthropic, educational and responsible behaviours by sports personalities, sport clubs and sport associations in the African context. Scholarly literature suggests reasons for heroic actions during disasters, while news media demonstrate the types of these heroic actions. Celebrities use news media to show fans their heroic actions, and sports journalists are willing to report these heroic actions as there are no live sports to report. en_US
dc.format.extent 21 pages en_US
dc.language.iso en en_US
dc.relation.requires PDF en_US
dc.subject Coronavirus en_US
dc.subject Celebrity en_US
dc.subject Constant comparison analysis en_US
dc.subject Food security en_US
dc.subject Health ambassador en_US
dc.subject Health system en_US
dc.subject Lockdown en_US
dc.subject Narrative review en_US
dc.subject Protective gear for health workers en_US
dc.subject.lcsh Coronavirus infections en_US
dc.subject.lcsh COVID-19 (Disease) en_US
dc.subject.lcsh Food security en_US
dc.subject.lcsh Sports -- Psychological aspects en_US
dc.subject.lcsh Sports -- Social aspects en_US
dc.subject.lcsh Celebrities en_US
dc.title Heroic actions by sports personalities, clubs and associations in response to the COVID-19 pandemic en_US
dc.type Book chapter en_US

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