Abstract:
The aim of the study is to investigate which of the information delivery systems
(communication strategies) established at government level are used by rural clinics, and
whether such information delivery systems are accessible to rural end-users. A literature
review discussing and assessing the use of information delivery systems was conducted. The
survey method and semi-structured interviews were used to collect data from all Clinics at Ga-
Molepo. The study revealed that rural end-users cannot access HIV/AIDS information because
clinics use information delivery systems which are not acceptable and accessible to them.
Recommendations for further study on the subject under investigation are provided. The study
assumes that with the identified barriers and recommendations at their disposal HIV/AIDS
campaigners will be in a good position to identify, package and employ information delivery
systems which are suitable for end-users.
